A few months ago I wrote about Matt Harding and his website Where the Hell is Matt. It is a kind of travel blog which took on a life of its own when Matt recorded brief jigs in front of many of the world's greatest travel wonders. Visa sponsored him to travel across Asia for two weeks recording his unique dance in the various countries to make up a new advertisment.
His newest video has attracted over 13 million hits and includes visits to locations as wide spread as Bhutan, Kuwait, Christmas Island, Iceland, Zanzibar, the DMZ in Korea, the iconic Timbuktu, Paris and my home town of Sydney with the Opera House in the background.
I suspect Matt can hardly believe what started out as a bit of fun has resulted in this dramatic change of life.
